Google Analytics for Small Businesses

Google Analytics for Small Businesses Using Google Analytics is a smart move for small business owners. Unfortunately, the data and metrics this platform provides can feel overwhelming. Yes, Google Analytics provides an astounding amount of information, but once...

Franchise Marketing Strategy – When National and Local Efforts Align

Franchise Marketing Strategy – When National and Local Efforts Align It would strike you as odd if the McDonald’s in your town featured bright green instead of their typical golden arches on their signage. It wouldn’t make sense. You’d be left confused and wondering...

PointA Hopes to Foster Relationships With Franchises

PointA Hopes to Foster Relationships With Franchises PointA is excited to be part of the International Franchise Association’s Annual Convention. Starting on February 24, franchise professionals from around the world will gather in Las Vegas to foster connections,...

Ener-Tex International – A New Website for a Used Equipment Dealer

Ener-Tex International – A New Website for a Used Equipment Dealer Family owned and operated for over 30 years, Ener-Tex International is devoted to meeting the equipment needs of the drilling industry. In January 2018, PointA was approached by Ener-Tex International...

Frequently Asked Questions About Google My Business Reviews

Frequently Asked Questions About Google My Business Reviews Good reviews on your local Google My Business (GMB) listing are one of the most important things businesses can foster to promote their products and services. Positive reviews not only translate into revenue,...