How to Recruit a Workforce through GMB Posts

How to Recruit a Workforce through GMB Posts Many of us have been asking ourselves this year: “why is it so hard to find quality workers?” Attracting job seekers to your business can be a struggle – especially now. If you are a franchise owner, maybe you have...

Why You Shouldn’t Change Your DBA Frequently

Why You Shouldn’t Change Your DBA Frequently DBA stands for “doing business as.” Using a DBA gives your business the ability to use an alternative business name. For instance, a sole proprietor may not want to do business under their personal name and elect to do...

What You Need to Know About the Google My Business Short Name

What You Need to Know About the Google My Business Short Name You may have heard that Google announced some changes to Google My Business. Among them is a new logo display, the opportunity to upload a cover photo, and the ability to create a “short name” that acts as...

Google My Business Ranking in Neighboring Markets

Google My Business Ranking in Neighboring Markets Making sure your business is ranking on Google is a key way to bring in local traffic and customers. But what happens when your business provides services outside the city you are physically located in? And how do you...

How to Establish a Brand for Your Small Businesses

How to Establish a Brand for Your Small Businesses It is crucial to differentiate your small business from competitors, especially with 30.2 million small businesses operating in the United States alone. But don’t let that statistic convince you to throw in the towel....