Five Small Business Budget Myths Debunked

Five Small Business Budget Myths Debunked Insufficient budget is often a reason for many small businesses NOT to do something. “We don’t have the budget to hire another employee if we launch a marketing campaign. We can’t afford to spruce up the storefront right now...

How to Organize Digital Marketing Reports From Multiple Vendors

How to Organize Digital Marketing Reports From Multiple Vendors As a business, digital marketing reports are likely flooding into your inbox constantly. Consolidating and better organizing these reports would declutter your mind-space and equip you with the knowledge...

SEO vs. PPC: Why You Need to Use Both

SEO vs. PPC: Why You Need to Use Both SEO, or search engine optimization, and PPC, or pay-per-click advertising, are two popular methods of promoting a brand. SEO is the process of optimizing your website for search engines via content marketing, on-page SEO and link...

Summer Marketing Campaigns for Your Brand

Summer Marketing Campaigns for Your Brand Celebrating summer might look a little different this year. With social distancing recommendations still in effect, summer events may not happen the way we’re used to. Don’t let this put a damper on your summer marketing...

Your GMB Listing | Reviews and SEO Work Together to Convert

Your GMB Listing | Reviews and SEO Work Together to Convert Improve Your GMB Listing   Your Google My Business (GMB) listing is the most valuable space your local business has on the internet. It’s literally your virtual storefront, from contact information to...

Local Business Marketing Strategies: The Google Guidebook

Local Business Marketing Strategies: The Google Guidebook As a local business owner, it’s crucial to understand local search SEO for Google. Did you know that 72% of consumers who did a local search on a smartphone visited a store within five miles? In this blog,...