The Best Website Hosting for Small Businesses

As human beings, we make snap judgments based on first impressions. Choosing the best host for your small business’s website is crucial to long-term success in the digital space.

Going into 2021, e-commerce purchases are on the rise, and many businesses are taking everything virtual.

Get on track with the perfect website host for your small business …

Finding the right hosting platform for your small business website can save you headaches down the road.

The Best Website Hosting for Small Businesses

Since there are so many hosting options out there, consider what you want to prioritize when shopping around.

Types of website hosting:

• Low cost with shared hosting: Ideal for small businesses because of its low cost. On this hosting type, your website shares resources with other websites.
• Functionality with cloud hosting: Similar to shared hosting in terms of cost and functionality, cloud hosting stores your website’s resources around the internet.
• Security with dedicated server hosting: The most secure, and also the most expensive, type of website hosting.
• Cost-effectiveness with virtual private server hosting: A more cost-effective option for those who need more technical support from customer service.
• Set-and-forget-it managed hosting: WordPress is an example of this option. The “host provider manages the operating systems, applications and hardware.”

Once you’ve settled on a website host type, it’s time to find a website host. Most of these companies specialize in one or two types of the categories above. Our all-time favorite website host companies for small businesses are:

• Amazon Lightsail: Use this cloud-based platform for $3.50 per month. Lightsail is flexible with the traffic workload and offers competitive storage space.
• GoDaddy: A free SSL and domain name right when you sign up? That’s hard to beat. Oh wait, they also have a 99.9% service uptime guarantee!
• InMotion: This shared hosting platform offers professional emails, unlimited bandwidth and the ability to host multiple websites on one account. Talk about a one-stop-shop.

Hosting Trends to Keep an Eye Out For

2021 is right around the corner. One thing to expect in the new year is promotional pricing from website hosting brands. Since the demand for website hosting was so high thanks to the 2020 pandemic, many website hosting companies are looking to make themselves more marketable to smaller businesses. With these promotions, there are often caveats. (If it seems too good to be true, read the fine print!)

Another important thing coming in 2021 is the Google Page Experience update. This update is expected to reward sites that use a quality hosting service.

Small Business Website Design Services

Before we begin, have you considered partnering with an agency to handle your small business web design? A well-designed and easy-to-navigate website is the best way to get your customers’ attention and repeat business. And our team of experts at PointA have the recipe for web design success. Check out our small business website design services and get a free consultation here!

The Digital Transformation Is Here to Stay

For many small businesses, 2020 was the year of digital transformation. Make sure all the hard work you put in will improve your business long-term with the right website hosting partner. And remember, if you’re in the website design stages of your project instead, PointA can help right from the beginning of your project. Give us a call at 231.882.1100 today.