7 Things About Franchise Marketing You Probably Didn’t Know
Franchise marketing is a completely different animal than other industries. We bet you still have a lot to learn about how to market a franchise.
7 Things About Franchise Marketing You Probably Didn’t Know
Franchise marketing is a completely different animal than other industries. We bet you still have a lot to learn about how to market a franchise.
What Questions Should You Ask Your Digital Marketing Partner?
Let PointA help you decide how to hire a digital marketing agency and the right questions to ask your potential partner before you do.
PointA Hopes to Foster Relationships With Franchises
PointA works closely with franchisors and franchisees. We understand the unique business model and look forward to learning more at the IFA Annual Convention.
The Skin Cancer and Dermatology Center — Case Study
When Dr. Laurel Leithauser came to us for a new website, we knew we had more to offer her. Through conversations, we discovered she needed a logo refresh and photography for her new website to make her businesses stand out.
Ener-Tex International – A New Website for a Used Equipment Dealer
Building a digitally relevant website with SEO, inventory and translation capabilities is what we love to do. Learn more about our work with Ener-Tex.
Oryana Community Co-op – More Than Just “Website Design”
In October 2017, our parent agency Oneupweb was approached by Stephanie Mathewson, marketing communications manager at Oryana Community Co-op. Stephanie was on the hunt for a partner agency to assist the co-op in building a new website that was easy to manage and embodied their mission.
Frequently Asked Questions About Google My Business Reviews
Learn everything you need to know about Google My Business reviews from PointA, the small business division of Oneupweb committed to helping brands become digitally relevant and stay that way.
Doing Business in Michigan
Congratulations, you’ve just joined, or are about to, the ranks of hardworking entrepreneurs across the Great Lakes state committed to a dream. Because we serve the owners of small businesses in Michigan and want to help these dreams thrive, below we provide a few reasons why you should open a business in Michigan, and a few things you can expect if and when you do.
GDPR for Small Businesses
The new General Data Protection Regulation (GDPR) policy is an important change in data privacy regulation that grants internet users who are citizens of European Union countries new privacy rights. It requires companies that do business in the EU and that have EU customers follow new rules on how they use and store user data and for what purposes.
G Suite for Small Businesses
This is why we love Google G Suite for small business. It provides cloud-based software to manage, collaborate, control and connect many of the components that small businesses require – and it packages them in an easy-to-use platform that integrates across all your devices.
6 Excuses Small Businesses Make for Not Having a Website
It may be 2018, but a lot of small businesses in America still don’t have a website. After years in the industry, we haven’t seen any good reasons for not having a website. They all boil down to these six, mostly terrible, excuses. If you still don’t have a website for your business, which excuse are you using?
Introducing PointA
PointA was established in 2018 in Traverse City, MI. Born out of a desire to serve the marketing needs of our neighbors, we’re a marketing agency focused on digital marketing services for small and franchise businesses.
Sugar2Salt, a Website Design and Development Case Study
Established in 2017, Sugar 2 Salt is a restaurant and bakery dedicated to providing the best food and service that northwest Michigan has to offer. Specializing in locally sourced, seasonally driven food, Stephanie Wiitala, Jonathan Dayton and their team are deeply passionate about the beautiful and flavorful meals they serve on Gray Drive.
1371 Gray Drive, Suite 10
Traverse City, MI 49684
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