Introducing PointA

PointA was established in 2018 in Traverse City, MI. Born out of a desire to serve the marketing needs of our neighbors, we’re a marketing agency focused on digital marketing services for small and franchise businesses. A division of Oneupweb, our team specializes in tasks that range from web development to PPC and social media management. Our parent company is our active partner, not an ominous overlord, so we can use our collective skills and knowledge to keep your business digitally relevant. Happy to meet you!

Our Mission

Our mission is to offer smart marketing solutions for businesses looking to expand or enhance their digital presence. Every decision we make contributes to the efficiency, agility and utility of your marketing efforts. We can help you achieve your immediate goals and move confidently on to an even more lucrative future – with new strategies and campaigns, greater brand recognition, more qualified leads. Many of our clients have a local focus and are highly resource-conscious, so we focus on attaining the best ROI and a targeted reach.

The PointA Team

The PointA team is captained by our account lead, Dennis Caplinger. Dennis joined the Oneupweb family in January of 2018 to lead this initiative. With the help of Oneupweb content marketers, designers and developers, Dennis and the PointA staff work to bring your business’s marketing vision to life.

Oneupweb and PointA team members work collaboratively out of our office at The Village at Grand Traverse Commons. Our team members bring their diverse professional backgrounds and personal passions to work, fostering a healthy creativity that empowers us to think outside of the box and solve tough marketing problems. From kickoff to monthly management, you will work with dedicated members of our various departments – design, development, content marketing and more – to hone your brand’s voice and amplify your message.

You Are Here -> Go There

What do you need to move from PointA to point B? You can start by browsing our website, checking out our blog, following us on social media or shooting us a message. Contact our team today to discuss your business’s needs, and we’ll start brainstorming. We can’t wait to help you reach your goals!

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1371 Gray Drive, Suite 10
Traverse City, MI 49684

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